A Comprehensive Guide to Influencer Marketing.
When you’re late for the race, it’s hard to make up. The only way you stand a good chance is not to run fast, but to run smart…pretty much what the industry is trying...
Influencer Marketing: Blue-eyed Baby or Brat?
While a lot has been said about Influencer Marketing, many of which, have been indicative of the latter, truth be told, it actually has immense potential to be the former – given the right...
Advocacy Program Strategy: How to build one that delivers.
Word-of-mouth has for long been among the most powerful marketing tools in existence. When your customers, employees, and fans promote your brand, potential customers in their networks receive first-hand recommendations from real people –...
Three Ways To Measure Advocacy Marketing Program’s Success
Advocacy marketing is potential for brand building, amplifying social reach and nurturing meaningful relationships with their key stakeholders. Undoubtedly, it is trending in the business realm and is the best way brands can stay...
Attract New Audiences & Strengthen Brand Reach with Influencer Marketing
An increasing number of leaders are utilizing social media as their main tool for brand growth and awareness. Organizations heavily rely on social media platforms to interact with clients & customers, establish legitimacy and...
