5 Key Steps to Building an Advocacy Marketing Program
Today, social media opens up a new world of Advocacy Opportunities to tap and motivate important marketing assets – employees,...
31May 2016
27May 2016
5 Tips to Improve Your Advocacy Marketing Efforts
Advocacy Marketing is the best thing that could ever happen to your business; there is no doubt about that! But...
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27May 2016
Value of Advocacy Marketing
Advocacy marketing is the process of inciting and equipping your employees, customers and partners to generate buzz around your brand...
19May 2016
7 Advocacy Marketing Tips You Need to Learn Now
Advocacy marketing is a great way to gain a great brand reputation and increase online visibility. You must have known...
19May 2016
Why Organizations Prefer Advocacy Marketing in Today’s Digital World?
Advocacy Marketing has been on the rise for several years now, however experts in the field are betting that “2016...
19May 2016
5 Myths of Advocacy Marketing
Though the many virtues of Advocacy Marketing have been expounded upon on the internet, we have noticed that many brands...
19May 2016
Five Goals to Consider in using Advocacy Marketing for Your Organization
A Weber Shandwick study estimated that 50% of US employees are active in sharing content on their employers. Today, social...
19May 2016
5 Steps to a Successful Social Media Advocacy Plan
The main engine for Advocacy Marketing efforts is Social Media. Keeping that in mind, it is imperative that we develop...
29Apr 2016
5 Key Steps in Advocacy Marketing Program
A Weber Shandwick study estimated that 50% of US employees are active in sharing content on their employers. Today, social...
7Apr 2016
5 Reasons Why You Should Invest in Advocacy Marketing
Advocacy Marketing is an excellent investment if you want to increase your brand advocate base and maximise the reach of...
30Mar 2016
The Future of Marketing: Employee Advocacy
Marketing is an ever evolving ball game; new trends come and go every day, and if companies are to survive,...
18Mar 2016
5 Key Benefits of an Employee Advocacy Program
The industry experts agree that employees are the most valued assets of an organization. One of the key challenges in...
9Mar 2016
The Importance of Visual Appeal and Branding (Part 2)
As a follow up to our previous blog on visual appeal in branding, here are a few more aspects to...
8Mar 2016
Combating PR with Social Advocacy
Public Relations (PR) is all about reputation – the result of what you do, what you say and what others...
17Feb 2016
The Importance of Visual Appeal and Branding
Visual appeal has evolved into a major marketing selling point over the years. The rise of personal branding symbolizes this...
5Feb 2016
Social Media Novice-to-Pro in 6 Easy Steps
Back in 2010, when Jeanne Meister wrote her book ‘The 2020 Workplace’, she made a prediction which some people considered...
28Jan 2016
The Role of Social Media Advocacy in Chennai Floods
It was heart-breaking as the Chennai floods devastated homes and tore the city. Horace Mann said, “To pity distress is...
23Dec 2015
Ring in Xmas Sales and Cheer with Employee Advocacy on Social Media
Christmas, the season to be jolly for shoppers and consequently for retailers, is here. Shopping for Christmas has migrated from...
15Dec 2015
The Rules Have Changed
In 2012, Bersin and Associates announced the results of their research in a brief entitled ‘Employee Engagement: Behind the #1...
8Dec 2015
Branding and Social Advocacy – Match Made In Heaven
Social Advocacy and Branding are a match made in heaven. Only 15% of people trust a brand’s messages and ads....
